Posted by NationalACH on Oct 22, 2009

Three-quarters of online economic users - those Americans who use the internet to keep up with news about the economic recession or their own personal finances - go online to relax and take their minds off of the recession, according to a 2009 survey by theĀ Pew Research Center's Internet & American Life Project.

Listening to music and watching online videos are among the most common of the activities evaluated. Approximately 50% of all online economic users have done each of these activities to relax. Approximately one in three online economic users have played online games or chatted with friends (on a social networking site, listserv or other online group), while an additional 22% have taken their minds off of their economic or financial circumstances by creating or posting content online.

Young Americans in particular go online in great numbers to relax by watching videos, listening to music, playing games or chatting with friends.

While much entertainment is free on the internet, people are willing to pay for digital content, virtual goods, and entertainment that are unique or not readily available for free.

Alternative payment options such as electronic checks and local bank transfers are excellent additions to credit cards to capture more of the dollars being spent when relaxing on the internet.

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